helena yeung is a fashion and lifestyle influencer, writer and stylist. 

currently based between hong kong and shanghai, she obtained an honours bachelor of science from the university of toronto. afterwards, she studied fashion business at parsons the new school for design. 

she has worked with brands such as estee lauder, clinique, coach, mac, movado and more on influencer campaigns. 

she also has ample experience in editorial work, fashion styling and writing. helena has been published in titles such as hypebeast, i-d, vulture magazine, fashionista, canadian living and chatelaine.

most recently, helena was an editor at hypebeast global. 

learn more about her in this nice kicks interview here.